endPoverty

endPoverty is a faith-based non-profit organization established in the United States to provide economic and spiritual resources to entrepreneurs in order to enable long-term prosperity.

ND created a series of paid and owned digital promotional advertising to raise funds for its “Small and Growing Business” program.  The Easter campaign, titled ‘Be The Change You Want To See,’ inspired well-wishers to contribute generously.

ND donated 5% of the project’s earnings to Ocean Sole (Kenya).

Sector: Charity, NGO

Project Timeline: March – April 2023

Design Services: Digital Marketing, Copywriting, Social Media

Team: Angela Mwaniki – Account Director  | Teresa Nanjala Lubano – Creative Director, Graphics, Content